Our Story

Grounded in tradition, guided by purpose.

Iho Pūmanawa + OUR STORY

At Viktual+, we believe wellness is more than a product—it’s a connection, a journey, and a way of honouring the heritage we carry forward. Born from a deep respect for the whenua (land) and whānau (people), Viktual+ was created to bring balance and vitality through the natural bounty of Aotearoa and the wisdom of Māori and Pacific traditions.

Ngā Tāngata i Muri i te Kaupapa

Meet our team

At Viktual+, each product is a reflection of our heritage and a dedication to holistic wellness. With ingredients sourced from the natural bounty of Aotearoa and the Pacific, our formulations are crafted with care, embodying principles of whanaungatanga (community), fa’aaloalo (respect), and alofa (love).

Our team shares this commitment, blending ancestral knowledge with modern insights to create products that nourish, balance, and revitalise. In every step, we honour the land and each other, bringing together the timeless wisdom of our ancestors with a dedication to today’s wellness journey.

Rochelle umaga

Ko Hikurangi te maunga
Ko Waiapu te awa
Ko Ngāti Porou te iwi
Ko Rochelle Umaga tōku ingoa.

FA'ALOGO JONATHAN (TANA) UMAGA

Malo le soifua maua ma le Lagi mamā
Lo’u igoa o Fa’alogo Jonathan Falefasa Umaga (better known as Tana)
O lo'u tina e sau mai nu'u o Sagone Savai'i ma Afega Upolu
O lo'u tama e sau mai nu'u o Leulumoega Tuai, ma Satalo Falealili.

Mel Manueli

Noa'ia 'e mauri, 'otou asa le Merllissia. Gou hȧn Rotuạm, a'sū 'e Fiti ka fup ma rak 'e Niusirạngi. 'Otou ö’fā ta, Kerese, fā ne Noa'tau. ‘Otou ö'hön ta, Sela, hȧn ne Malha’a.

Nāu te rourou, nāku te rourou, ka ora ai te iwi.

With your contribution and mine, together we nourish the people. This whakataukī reflects the power of unity, shared values, and collective care, reminding us that through mutual support, we uplift and sustain each other.

Whanaugatanga

Building meaningful relationships that honour the individual and the collective. To us, our customers are whānau—family—and we strive to support your journey to wellness with genuine care.

Manaakitanga

Embodying respect, generosity, and care in all that we create. We are dedicated to enhancing well-being with honesty and warmth.

Pono

Staying true to ourselves, our roots, and our aspirations. We are committed to authenticity in our ingredients, our practices, and the promises we make.

Tika

Acting with integrity and doing what is right. From sourcing to packaging, every step is taken with respect for the land and people.

Aroha

With deep love for people, the whenua, and the kaupapa (purpose) of wellness, we infuse every product with a commitment to uplift and nurture.

Te Hononga o Papatūānuku rāua ko ranginui

The unity + balance of nature

In Māori cosmology, Papatūānuku (Earth Mother) and Ranginui (Sky Father) are the original life-givers, embodying the deep connection between earth and sky. Separated to bring light to the world, their relationship is one of unity and balance, nurturing all life forms and the environment in which we thrive.

At Viktual+, we honour this harmony by creating products that connect you to the vitality of nature while nurturing well-being. Each blend is crafted with respect for both the land and its stories, bringing balance, strength, and grounded wellness into every day.